Your creative family at Cal.

Innovative Design is UC Berkeley’s premier creative agency. We are designers, photographers, and web developers together in a mission to Make Berkeley Beautiful.

Our teams execute projects for campus clubs and local startups throughout the semester.

Our club

We bring design education to the greater campus through workshops and events.

Our events

We help our members bond with each other through socials, skillshares, and banquets.

Our club

Our members teach three of Cal’s most popular DeCals to help beginners pick up their cameras or design programs.

Our decals